Boomerang Software Releases WebShop Designer

Boomerang CEO Richard Bezjian said WebShop Designer includes everything required to set up and manage a state-of-the-art Web site, conduct online marketing, process orders and maintain a customer database. The product incorporates the technology of the new release 5 of Internet Design Shop GOLD, Boomerang's software for creating and managing Web sites and producing a wide range of customized collateral materials.

The app includes a site manager component that allows users to build, manage and update Web sites and a frame manager that allows the average user to easily create, size, place, edit and manage frames on their pages graphically in a WYSIWYG interface, with no need for programming. Multimedia capabilities add interactivity and multimedia elements such as rich media, JAVA, WAVE, AVI and MIDI. Ancillary programs include Business Graphics, PhotoEditor and multimedia clips manager with more than 45,000 clips.